TCL is the brand’s first TV vendor in North America, according to the research firm IHS Award, and the company’s plans to successfully bank in new ways.
Last week at Beautiful IFA in Berlin, the company is announced TCL Read, the first smartphone to carry its own brand. This is an important milestone for the company as it seeks to expand other business firms. TCL will retain the Karakaarata, BlackBerry MobileY Nikau rama.
Can “TCL” indicate other names that have lost their lights?
In the name of what
Recognition is key. If your brand is not signed with customers, it may not be for sale. Avi Greengart, a consultant at Techsponential, believes TCL is still relevant.
“Of all the brands in its warehouse, TCL is the most powerful, especially in North America, where the company invests in marketing activities for its Televisions,” Greengart says. Android Power by email. In television, TCL is not a small brand – it is a great value. “
Consumers have changed their minds about starting TCL.
The company has long been stronger than TV controls Samsung Y Sony, in America at least. Surprisingly, the Korean and Japanese companies are large companies of many home businesses, television and handbags among them.
In others, customers may already know that TCL is in good working order.
Why should TCL change the Plex now?
“That was the right time for us,” says Jason Gerdon, head of strategy and communications at TCL. “The TCL Plex is the first device to become the new flagship of TCL mobile devices. While our Alcatel devices focus on the entry-level market, and our BlackBerry and Palm devices provide unique features, the TCL portfolio of devices to meet the popular smartphone market.Surely, it is also the center of our large TCL support of consumer electronics, including our Television, audio equipment, hardware home and many more.
The Plex, called Android Mana is one of Good IFA smartphoneIt features a 6.53 inch Full HD + LCD screen made by TCL Screen. The sandwich class is powered by a Snapdragon 675 processor with 6GB of RAM, 128GB of internal storage, and a 3,820 mAh battery. Other features include a belly-camera with a USB-C backrest and a quick charge, an ear coat, and fingerprint music. It will sell for 329 euros when it is completed by the end of this year. You can read our handwriting here.
“Plex is a strong start for TCL branding on phones,” Greengart said. «Not only that: Xiaomi is offering similar features in some markets, and the TCL should be very effective But the TCL Plex is a competitive, cost-effective solution. “
TCL insists Alcatel and Blackberry are not dead.
However, in mid-America telephones remain non-human landlines. Buyers can not afford iPhones Y galaxies They buy rental phones with money. In the meantime, those who can qualify to include a payment plan with the carriers.
This does not mean that Alcatel and BlackBerry are dead. “Alcatel and BlackBerry continue to be part of the larger product of the TCL Communications product,” Gerdon says. “The addition of the TCL brand is an addition to the tools we have in our portfolio, not a replacement.”
Stylish stylish face
TCL is bigger than the Plex presented at the IFA in Berlin. PORT OF ONEHUNGA the folding surface is visible show. These cool pieces are in the tablet-phone collection that compete with each other Samsung Galaxy Times Y Huawei Mate X.
The company does not say if its folding display hit the market, but the TCL Plex is the stage set.
The TCL Presentation is behind the scenes. The company will have the opportunity to establish its brand as a player in the mobile space, which is a better place to bring mobile phones, er, on the belly. In the end, these devices are faster than the TCL brand on the Alcatel or Blackberry.
Gerdon’s TCL is the Plex, ‘the first of a new line of TCL mobility equipment to be released next year. While this is only our first announcement at IFA, we will be sharing more information about the ongoing markets – including the US and UK – at CES and MWC by 2020. “